Marketers are continuing to invest an increasing proportion of their budget in social media.
The consensus seems to be that coupled with the continued investment in social media, visual content marketing will be of the key e-commerce trends for 2015.
The ease of which images and videos can be shared on social media makes it an obvious platform for visual content marketing. We take a look at the benefits of visual content and offer some helpful tips on how to use visual content to improve your social media presence.
Rise of visual content.
“The use of visual content in social media has been phenomenal with 70% jump in 2014” ViralTag.
This remarkable growth in the use of visual content is the result of a number of factors including:
- Increased mobile usage: 3 out of 4 Facebook usersnow access Facebook through their smartphones. And since, images are far easier to…
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